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Tag Archives: beauty
Can’t wait to add to my New You portfolio
Hey, look! I’m an “author at New You,” how cool is that? (Doing what I love and seeing it “out there”–it never gets old!)
Posted in beauty, Work Tagged beauty, colored hair, hair, Hair color, hair tips, how to, maintain color, New You, shampoo, stylists, tips Leave a comment
Hair Color Article for New You Magazine
Here, I get the scoop from the pros and check out some wonderful samples to fight fading hair color. http://www.newyou.com/magazine/fight-fade/ Fight the Fade Out Keep color-treated hair vibrant and healthy for longer than ever. By Melissa Macron Some hair … Continue reading
Posted in Digital & Ecommerce, Uncategorized, Work Tagged beauty, black hair, blonde, brunette, conditioner, Covering gray, DePasquale the Spa, expert stylists, fading hair color, Femme Coiffure Salon, hair care, hair care tips, Hair color, L'oreal Paris, New You magazine, red hair, redhead, shampoo, treatments Leave a comment
Finding the Voice for TruActivs Beauty Care Line
This was a cool project, combining my love of all things beauty with my branding skills. I was hired as the copywriter for the launch of science-based beauty-care line, TruActivs. From the tagline to the brand story and category introductions to … Continue reading
Posted in beauty, Digital & Ecommerce, eCommerce, Uncategorized, Work Tagged beauty, brand story, brand voice, branding, copywriter, copywriting, freelance, skincare, tagline, truactivs Leave a comment
Your Prom article: Stress Savers
This little round-up gives tips and tricks to help prom-goers skip the stress.
Posted in beauty, Work Tagged beauty, beauty 911, getting ready for prom, prom stress, Your Prom Leave a comment
Marie Claire article: Who Spends the Most on Looking Good?
This real-women feature asks women—from the spa addict to the Ivory girl—to divulge their personal beauty budgets.
Posted in beauty, Work Tagged beauty, beauty addict, beauty counter, Botox, dermatologist, drugstore, Hair color, makeup, Marie Claire, natural beauty, spa, splurge vs. steal Leave a comment
Marie Claire article: What’s Your Home-Alone Secret?
This playful piece features real women and the silly things they do behind closed doors.
Posted in beauty, Work Tagged beauty, engagement ring, food, jewelry, Marie Claire, real women, secret behavior, silly secrets, spa Leave a comment
Marie Claire article: What’s Your Splurge vs. Steal Strategy?
Posted in beauty, Work Tagged accessories, beauty, fashion, makeup, Marie Claire, real women, spa, splurge & steal Leave a comment
Celebrities, style, giveaways: Madberries.com Blog
For a short, extremely fun period of time, I was a celebrity style blogger for a site run by Bauer Publishing called Madberries.com. Now defunct, this blog was to serve as a promotional tool for Life & Style magazine and … Continue reading
Posted in Digital & Ecommerce, Work Tagged accessories, beauty, blog, celeb style, celebrity, editorial, fashion, giveaways, LIfe & Style, madberries.com, magazine, style, trends Leave a comment
My gorgeous new client: BeautyBar.com
Being a freelancer for nearly a decade, I have the great fortune of working with many clients in numerous categories and on very varied projects. I thrive on being creative, finding solutions, reaching readers, targeting demographics, developing brands and strengthening … Continue reading
Posted in beauty, Digital & Ecommerce, eCommerce, Work Tagged beauty, beauty bar, beautybar.com, copy, copywriter, copywriting, e-commerce, freelance, L'Occitane, luxury brands, skin care Leave a comment
Fashion and Beauty Trend Report for Modern Bride
Wow, it’s cool to go back and check out some vintage (much nicer than “older,” don’t you think?) clips. Aside from the fact I loved working for my editors at Modern Bride (thanks, Mary Clarke and Susan Schneider!), I got … Continue reading
Posted in beauty, Work Tagged beauty, bridal, editorial, experts, fashion, interviews, magazine, Modern Bride, trend report, trends, wedding trends 1 Comment