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Category Archives: eCommerce
HGTV.com Cool Ideas for Wedding Showers
Always so lucky to find amazing, creative experts to work with on putting these gorgeous photo-driven features together. Click here to go to the article. It turned out fab!
Posted in Digital & Ecommerce, eCommerce, Work
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Finding the Voice for TruActivs Beauty Care Line
This was a cool project, combining my love of all things beauty with my branding skills. I was hired as the copywriter for the launch of science-based beauty-care line, TruActivs. From the tagline to the brand story and category introductions to … Continue reading
Posted in beauty, Digital & Ecommerce, eCommerce, Uncategorized, Work
Tagged beauty, brand story, brand voice, branding, copywriter, copywriting, freelance, skincare, tagline, truactivs
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A stylish new client: One Kings Lane
This week, I’ve started working with the talented folks at e-commerce/flash sale site, OneKingsLane.com, copywriting for their events. Writing creative copy about gorgeous, upscale home furnishings and accessories is a pretty wonderful gig, I must admit. So far, my work … Continue reading
Posted in Digital & Ecommerce, eCommerce, Work
Tagged accessories, copywriting, decor, ecommerce, furnishings, home, OKL, One Kings Lane
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